Pickfords voted number 1
in category in the 2010 Business Superbrands list
Pickfords, the UK’s best known removals and storage company, has been voted a Business Superbrand for the eighth year running and is the only removal company to feature in the 2010 Business Superbrands list.
Business Superbrands is an annual barometer of the country’s strongest business to business brands, as chosen by an independent panel of marketing experts and business professionals.
The annual business Superbrands programme, now in its 8th year, identifies the UK’s strongest business brands as voted by an expert council. It uses an independent research process to ask a panel of experts and business professionals their opinion on every major UK brand.
The survey defines a Superbrand as having established "the finest reputation in its field". Such a brand is deemed to offer "significant emotional and/or tangible advantages over other brands, which customers want and recognise". The brands are judged against the following three factors: Quality, reliability and distinction.
Managing Director Kevin Pickford commented “I am delighted that Pickfords has been recognised again as one of the UK’s premier brands. It is a reflection of the professionalism, skill and consistent high standards of service provided by our staff.”
Pickfords, established in the 17th century, has been providing moving services to homes and businesses for generations. Pickfords has featured on the Top 500 Business Superbrands list every year for eight years. In the 2010 list Pickfords ranks number 178 on the list and is voted number 1 in the Support Services, office refurbishment and relocation category.
Pickfords provides a complete portfolio of moving and storage services to business and consumers. The company provides a range of business services through its specialist divisions; International and domestic employee moving and relocation and business moving and storage. Services are provided to a diverse range of clients across all industry sectors.
New developments in the Pickfords portfolio of business services in 2009 include environmental disposal of IT and furniture and a full range of IT relocation services including server room relocation, infrastructure cable management and disaster recovery services.