School children learn about the importance of road safety with Pickfords
Pickfords, the UK’s largest moving and storage company, visited local schools across the country to emphasise the importance of road safety in November.
The national initiative organised with the assistance of the Council Road Safety Officers, and the Metropolitan Police aimed to show 10 –12 year olds the dangers of large vehicles when cycling – particularly at road junctions. A Pickfords lorry was brought into the school to show the children the blind spots around the vehicle. The children were asked to sit in the driver’s seat and imagine they were the driver.
They then checked the mirrors to spot cyclists at blind spots around the vehicle and honked the horn when the cyclists came clearly into view.
Pickfords branches in Enfield, Stirling, Glasgow, Newcastle, Worcester, Lincoln, Exeter, Cornwall, Teeside, Manchester and Leeds took part with employees from all areas of the business giving up their time to take part.
Managing Director Kevin Pickford said “There are nearly 1000 Pickfords vehicles in the fleet and road safety is a major focus for Pickfords to ensure the safety of its drivers but also of other road users. We worked with the Road Safety charity Brake last year and this year we decided to make it a national initiative. By the end of the month we achieved our aim of educating nearly 3000 children on the importance of being seen and the potential dangers on the roads. It was a great achievement by all our employees who took part”